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2012年10月2日 星期二

Protecting Your Yoga Teaching Business


When or if, you want to become a Yoga teacher - would you be thinking of litigation and Yoga? The old saying, "the truth hurts," applies to legality, ethics, and teaching Yoga. You can always "bury your head in the sand" and hope that you are never involved in a legal battle. After all, what kind of a student would sue his or her Yoga teacher? Doctors must ask each other this question every day. Sorry, but denial will not help you in a court of law.

Instead of denying the obvious, you can take action, by learning how the law applies to your Yoga business. You can also start creating policies that protect your students, and insure that you are giving quality Yoga instruction for the rest of your life.

It has been said that "Knowledge is Power," and this could never be more true than when it comes down to knowing the "Letter of the Law." Just like when a Yoga student first learns to develop his or her awareness from Yoga and meditation practice - Yoga teachers must develop an awareness of legality, as it pertains to their Yoga businesses.

For the average Yoga teacher, the thought of litigation, as a result of a student entering his or her Yoga class, is depressing. Many Yoga teachers and interns pursue the rewarding career of teaching Yoga as "Good Samaritans." Yoga teachers are very often generous with their time, effort, and services.

It is "heartbreaking" for me to tell "giving people," with the best of intentions, that they can be sued at any time. In this climate of litigation, anyone, even a Yoga teacher, can have a lawsuit filed against them. Defending yourself, in a court of law, can and does, create physical, spiritual, mental, and financial exhaustion.

As a result of this reality, this requires protective action on the part of all Yoga teachers. Look at this as a prevention program and a compliment to your current liability insurance policy. "I didn't know," will not save any of us from the wrath of the law.

Review your liability insurance and your release forms. Most Yoga teachers should have their attorney review their release forms. The days of a simple one page waiver form are over. A documented health questionnaire may help you to prevent a sudden legal catastrophe. This is not required, but serves as a tangible document to know each Yoga student a little better.

Just remember that a potential Yoga student has the legal right to refuse to fill out a questionnaire, if they so desire. This does leave you "flying blind," when teaching Yoga classes to students whose current health condition is a mystery.

Therefore, always mention contraindications for asanas. It would be prudent to have an information packet, with contraindications, and prenatal warnings included. You could also include a slip for Yoga students to sign, which indicates that they have read, and understand, that Yoga can be a risk for some health conditions.

Lastly, it is better to lose a potential Yoga student, than to teach one at the risk of his or her health.

© Copyright 2006 - Paul Jerard / Aura Publications




Paul Jerard is a co-owner and the director of Yoga teacher training at: Aura Wellness Center, in North Providence, RI. He has been a certified Master Yoga teacher since 1995. He is a master instructor of martial arts, with multiple Black Belts, four martial arts teaching credentials, and was recently inducted into the USA Martial Arts Hall of Fame. He teaches Yoga, martial arts, and fitness to children, adults, and seniors in the greater Providence area. Recently he wrote: Is Running a Yoga Business Right for You? For Yoga students, who may be considering a new career as a Yoga teacher. http://www.yoga-teacher-training.org/index.html




2012年8月15日 星期三

Insider Secrets to the Business of Teaching Yoga, Part 1


If you are a Yoga teacher, or thinking about becoming a Yoga teacher, the concepts contained within this series will save you money and, potentially, earn you a lot more money. How much money you want to earn as a Yoga teacher, is up to you. If you are willing to put in your time, marketing your Yoga teaching skills, the sky is the limit. None of us has to teach Yoga; we choose to teach Yoga because we love it and know the many rewards of steady Yoga practice.

That is why I pass on Yoga Business and Marketing information to my Yoga teacher interns, friends, peers, Yoga coaching clients, and competitors. Many great Yoga teachers are guilty of unwise business decisions, and desperately scratch out a living, without the proper business skills.

Speaking of Yoga business competitors, you would be better off to network with other local Yoga teachers. Some of the neighboring Yoga studios, in Providence, RI, refer prospective Yoga students to me, and I do the same for them. You can't fill every Yoga niche and do you want to really try? Even McDonald's has a limit on the menu and we can all learn from this. Better to do one or a few things very well, than do nothing well at all.

"Yoga Business" - Is this an Oxymoron, a Conflict of Interest, or Blasphemy? Do you feel guilty taking a Yoga students' money? Why should you? What do your Yoga students expect you to live on? Would you feel bad paying for scuba lessons, skiing instruction, golf instruction, or a day with a fishing guide?

Of course not - because these instructors put in the time, practicing a skill, and are worth the money you pay them. If you have Yoga students who do not appreciate your skills in the same way - refuse to teach Yoga to them. You put in 200 or 500 hours of Yoga teacher training, worked on refining each aspect of teaching Yoga, and invested years of training as a Yoga student before that.

Yoga instructors deserve to be paid well. Continuing education courses for Yoga teachers, Yoga retreats, workshops, Yoga teacher seminars, books, Yoga correspondence courses for instructors, and Yoga videos are rarely free. If you join a local Yoga teacher association, or decide to become a registered Yoga teacher, that's not free either.

So, where does all this guilt about taking money for your Yoga teaching services come from? It comes from being a "giver." Yoga teachers are some of the biggest givers I have ever met. Which is nice, and restores my faith in humanity, but Yoga teachers are also supposed to be a living example of quality life. You cannot support your family, pay your rent, eat properly, or receive medical care by teaching Yoga for free.

© Copyright 2006 - Paul Jerard / Aura Publications




Paul Jerard is a co-owner and the director of Yoga teacher training at: Aura Wellness Center, in North Providence, RI. He has been a certified Master Yoga teacher since 1995. He is a master instructor of martial arts, with multiple Black Belts, four martial arts teaching credentials, and was recently inducted into the USA Martial Arts Hall of Fame. He teaches Yoga, martial arts, and fitness to children, adults, and seniors in the greater Providence area. Recently he wrote: Is Running a Yoga Business Right for You? For Yoga students, who may be considering a new career as a Yoga teacher. http://www.yoga-teacher-training.org/index.html